Get to know us! 

Fitkitty Culture™ is dedicated to empowering women through fitness and wellness. We offer a range of products, including athleisure wear, body care, and skincare, all designed with a conscience. Our products are created by women, for women, and are tested in the gym, yoga studio, on runs, and in real-life situations to ensure that they feel good on your body all day long.

As part of our commitment to creating a community of strong, supportive women, we provide free education on wellness, healthy eating, and fitness training. We believe that every woman deserves to feel confident in her journey to better health and wellness.

At Fitkitty Culture™, we believe in putting people first. We create fantastic products that make your life easier and deliver the best service possible. We treat everyone on our team, including our brand partners, with respect and love.

To give back to the community, we donate 1% of sales to humanity, supporting women's and children's charities, and 1% to the planet through our partnership with (see our blog below on why 1% matters)

Join our #fitkittytribe and visit our website at to read our health and wellness blogs, sign up for our wellness newsletter, and shop our latest products. You can also follow us on social media @fitkittyculture for healthy recipes, wellness, and fitness tips and to connect with our community of strong, supportive women. We can't wait to spend time with you and be your fitness and wellness journey bestie!

We give back for every sale

We’ve pledged 1% of sales to the preservation and restoration of the natural environment.

Fitkitty Culture is honored and thrilled to be a member of 1% for the Planet that supports environmental causes. All businesses that join 1% for the Planet commit to giving 1% of gross sales each year to support ecological partners, regardless if they make profits or not, to help preserve life on Earth for future generations!

We’ve pledged 1% of sales to support women's and children's charities.

Here at Fitkitty Culture, we are passionate about giving back. We believe everyone deserves to live free of exploitation and abuse. We are committed to doing our part to support women and children in need. We are proud to partner with organizations that are making a difference in the lives of women and children, and we cannot wait to see the impact our donations will make here in us. Thank you for supporting us as we work to make a difference in the lives of others! Your support means the world to us, and we cannot wait to see the difference we can make together! Thank you!

Charities We Currently Support

REST Seattle Charity

Everyone deserves to be loved. Everyone deserves a life free from exploitation. These are the guiding principles of REST. REST is a charity that expands pathways to freedom, safety, and hope to end sex trafficking. Jacquie, our Fitkitty founder, does more than donate; she is also an executive board member at REST, inspired by the strength and resilience of the survivors of sex trafficking. She is committed to doing everything she can to help them find safety and hope. Through her work with REST, she is helping to create a future in which everyone can experience the love and dignity they deserve. To Learn more go to or click logo to learn more. 

Save the children is a children's charity that works internationally and in the U.S. to sponsor children experiencing emotional abuse, physical abuse, deprivation, neglect, and sexual exploitation. It is estimated that around 5 million children under the age of 5 die from preventable causes and about 250 million kids cannot read due to these harmful yet preventable situations in their personal lives. This non-profit works in over 100 countries every year to help over 100 million children get the proper healthcare, education and protection that they need to thrive.

In the U.S., 1 in every 7 kids experiences hunger, pregnancy, school dropouts, and even death. Save the children works to provide quality education, protective legislation, and hunger relief to the 200 poorest communities of the U.S., helping hundreds of thousands of kids every year. Got to  or click the logo to learn more. 

We also donate your returns in good condition to charities like REST, women's shelters, emergency shelters, safe havens, and youth crisis centers. If you are a charity in need of women's clothing, please reach out to us at 

If you've wanted to learn about how businesses donate money to charitable causes, two different approaches can be taken. While donating a fixed percentage of proceeds may seem like the more generous route at first glance, investing 1% of each sale could make all the more significant impact! So dive into this blog post and uncover why – because when it comes to making an effective donation with your business' resources - knowledge is key!

The Difference Between Sales and Proceeds 

Before we dive into why donating 1% of sales is more generous than 10% of proceeds, let's take a quick look at the difference between these two terms. Sales are the total amount a company earns from its products or services. On the other hand, proceeds refer to the profit that remains after all costs associated with running a business have been paid. 

For example, if a company sells $100 worth of product but has $80 in expenses related to producing and selling that product, then their proceeds are only $20 ($100 - $80). Therefore, if they donate 10% of their proceeds ($2), they are only giving away 2%. However, if they donate 1% of their sales ($1), then they are actually giving away 5%. 

Why Donating 1% of Sales Is More Generous. 

Now that you know what each term means and how it affects your donation amount, let's discuss why donating 1% of sales is often better than donating 10% of proceeds. First and foremost, it's essential to understand that businesses typically have many expenses—from production costs to overhead—and these can quickly eat into profits. Donating a fixed percentage (i.e., 10%) out of one's profits can mean virtually nothing when those expenses are taken into account. However, donating a fixed percentage (i.e., 1%) out of total sales ensures that charities always get something regardless of the business' costs for any given period. This helps ensure that charities receive consistent donations without fail instead of having some months where no money is donated because there were no profits made during those periods due to high operating costs or other factors.  


Donating to charity is an incredibly rewarding experience both for businesses and donors alike! We hope this blog post has helped shed some light on why donating 1% of sales rather than 10% of proceeds makes sense for many businesses looking to give back while still ensuring their own financial health and security. Ultimately, it comes down to each donor's personal preference; what works for one may not work for another! Whatever path you choose, though, know that even small donations can make a big difference in someone else's life!

Sustainability at our core
At Fitkitty Culture™, we're dedicated to providing consciously-minded consumers with the highest quality products that promote both personal wellness and environmental sustainability. We're committed to putting your wellbeing and that of the planet at the forefront of everything we do. Discover our wide range of eco-friendly products and start living your best life – for yourself and for the world around you.