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Get to know us! 

Welcome to Fitkitty Culture™, a brand that transcends the boundaries of fitness and casual fashion to embody a movement of empowerment and wellness. Here, we're not just selling clothes; we're building a community, a philosophy, a way of life.

Our Products

Our core offerings include a meticulously curated range of athleisure wear, women's casual wear, and accessories. Each product in our collection is the brainchild of visionary women, designed with a keen understanding of the needs of the modern, active woman. Whether it's for an intense gym session, a rejuvenating yoga class, a brisk run, or simply for the demands of everyday life, our products stand as a testament to our commitment to style, comfort, and functionality.

Our Mission

Beyond the realm of fashion, our heart beats for wellness. We are ardent advocates for a holistic approach to health, offering valuable, free resources on healthy eating, fitness training, and overall well-being. Our mission is to embolden you on your journey towards a healthier, more fulfilling life.

Our Community

At the heart of our brand is the #fitkittytribe - a vibrant, supportive community of incredible women. Each member of our tribe is a beacon of strength and encouragement, inspiring others to unleash their best selves. Our ethos is deeply rooted in a people-first philosophy, where creating phenomenal products and delivering exceptional service go hand in hand.

Our Commitment

In a significant stride towards making a tangible impact, we proudly dedicate 100% of our proceeds to humanitarian causes. Our focus is on charities that uplift women and children, ensuring that every purchase you make with us is a step towards nurturing a better world.

Join Us

We invite you to become a part of the #fitkittytribe. Engage with our enlightening health and wellness blogs, subscribe to our insightful wellness newsletter, and connect with us on social media for your daily dose of healthy living tips and fitness motivation. At Fitkitty Culture™, we're not just a brand; we're your companion on this exhilarating journey of fitness and wellness. Together, let's make each purchase a purposeful one, contributing to a world where empowerment and well-being are accessible to all.

Every purchase you make is a step towards making a difference - with each sale, we give back, powering transformation where it's needed most.

Fitkitty Culture™: Empowering Women and Children

At Fitkitty Culture™, our core belief is that empowerment is a universal right, transcending gender, background, or life circumstances. We are steadfast in our mission to foster a world where exploitation and abuse are not part of any woman or child's story.

Our Approach to Empowerment:

Innovative and Sustainable Fashion: We craft sustainable athleisure wear, yoga gear, and women's clothing that epitomizes both style and comfort. Our designs are more than just attire; they are a statement of support and empowerment for those wearing them.

Commitment to Giving Back: We take pride in donating 100% of our proceeds to organizations dedicated to aiding women and children in need. This commitment ensures that every purchase at Fitkitty Culture™ is not just a transaction but a contribution to a noble cause.

Strategic Partnerships: We actively collaborate with organizations striving to create a more equitable and just world. These partnerships are integral in amplifying our impact and extending our reach to those most in need.

Join Our Movement:

We invite you to be a part of this transformative journey. When you shop our sustainable athleisure wear, yoga gear, and women's clothing, you're not just choosing fashion. You're making a statement, taking a stand, and joining a movement that champions women's empowerment. Each purchase is a step towards a better world, a world where every woman and child can live free from fear and full of hope.

Shop with us, and together, let's weave a tapestry of change and empowerment.

Charities we have helped this year.

Here at Fitkitty Culture™, we believe in  the transformative power of community and the impact that collective action can create. This year, we've been privileged to support several extraordinary charities that resonate with my mission of empowerment, authenticity, and community.

  1. A Child's Light is an inspiring charity committed to equipping children with the resources they need to flourish. They're paving the way for a brighter future through educational support and mentorship programs.

  2. Rest (Real Escape from the Sex Trade): REST is tirelessly combating the sex trade by providing support, resources, and escape routes for those ensnared in its grip. Their mission deeply aligns with our core value of empowerment.

  3. Marici: Marici stands as a beacon of hope, a catalyst for change, and a warrior against child sex trafficking. This rapidly escalating global crime casts a long, dark shadow over our society, but Marici is here to usher in the dawn of freedom. They focus on localized solutions to this global issue because they, like us, believe in the power of community action.

  4. Zambia Freedom House: This organization tirelessly works to provide care, education, and a safe haven for vulnerable children in Zambia. Its dedication to nurturing and empowering the next generation is truly inspiring.

  5. Kula Community Watershed: Kula Fire Restoration Project: Regenerating the burned lands of Pōhakuokalā, Kula.Committed to restoring and preserving Maui's unique ecosystems after devastating wildfires, this organization embodies our commitment to decisive action and making a positive impact.

  6. Fashion For the Cure: By merging fashion with philanthropy, this charity harnesses the power of style to raise funds for cancer research. Their innovative approach perfectly aligns with our mission at Fitkitty Culture.


We are incredibly proud to support these charities and their invaluable work. When you purchase from Fitkitty Culture™, you're not just investing in top-quality athleisure wear; you're becoming part of a community that's committed to making a difference. Together, we can create a ripple effect of positive change. Thank you for being part of this empowering journey!

Fitkitty Culture Donates to Charities That Make a Difference

In the heart of Fitkitty Culture™ is a deeply rooted commitment to making a positive impact, not just on the surface, but where it matters most. Our dedication to empowering lives extends beyond our athleisure line, reaching into the heart of our communities, specifically to the young minds who hold the promise of the future.

We are proud to support A Child's Light, an exceptional organization that offers expedited mental health support to children and adolescents, aged 2 to 18, who have borne the weight of severe trauma. This incredible charity aligns with our belief that a solid foundation of mental health is crucial in crafting a brighter future for our society.

A Child's Light follows best practices, employing both pre-licensed and licensed therapists with trauma-informed perspectives. These professionals equip children with the resources and tools they need to reframe their traumatic experiences, turning them into lessons of the past, not burdens of the future.

Our founder, Jacqueline Finnan Hemmer, wholeheartedly believes in investing in our children, fostering a healthier and more stable society. Her commitment to this cause is so profound that she serves as an executive board member of A Child's Light, actively contributing to the charity's mission.

The work of A Child's Light is transformative: through early intervention and treatment, children are able to heal, cultivate positive self-esteem, enhance academic performance, and cease self-harm. Most significantly, the charity helps children eliminate the need for self-medication through alcohol and drugs, setting them on a path to a brighter, healthier future.

At Fitkitty Culture™, we believe that every child deserves a chance to shine, and we are proud to be a part of that journey. Supporting A Child's Light is more than charity; it's our promise to the next generation. Together, we're building a culture of strength, resilience, and hope. 

To learn more or make a donation, simply go to 

We also donate your returns in good condition to charities like women's shelters, emergency shelters, safe havens, and youth crisis centers. If you are a charity in need of women's clothing, please reach out to us at 

Sustainability at our core
At Fitkitty Culture™, we're dedicated to providing consciously-minded consumers with the highest quality products that promote both personal wellness and environmental sustainability. We're committed to putting your wellbeing and that of the planet at the forefront of everything we do. Discover our wide range of eco-friendly products and start living your best life – for yourself and for the world around you.